I find what's wasting your budget, fix your tracking, and turn your Google Ads into a predictable growth channel.
$12M+
Conversion Value
304%
Orders Increase
456%
Average ROI
35%
Efficiency Gain
Trusted by
Services
End-to-end ownership of your campaigns. Strategy, execution, optimization, and reporting.
6-month minimum · $1,500/mo + $750 onboarding
For teams managing campaigns in-house who want senior oversight.
Month-to-month · $500/mo · No execution
Case Studies
4.2x ROAS
Scaled to $200K/mo spend at 4.2x ROAS - profitable at every level.
+220% Leads
Tripled qualified lead volume in 90 days through campaign restructuring.
3,670 Installs
Built app install campaigns from scratch with efficient user acquisition.
-45% CPA
Cut acquisition costs nearly in half through audience refinement.
+125% Installs
Scaled app campaigns while improving efficiency through creative testing.
+340% Signups
Dramatically increased signups through restructuring and tracking fixes.
7.59% CTR
1.23M impressions at 7.59% CTR across DePIN awareness campaigns.
4.2x ROAS
Scaled to $200K/mo spend at 4.2x ROAS - profitable at every level.
+220% Leads
Tripled qualified lead volume in 90 days through campaign restructuring.
3,670 Installs
Built app install campaigns from scratch with efficient user acquisition.
-45% CPA
Cut acquisition costs nearly in half through audience refinement.
+125% Installs
Scaled app campaigns while improving efficiency through creative testing.
+340% Signups
Dramatically increased signups through restructuring and tracking fixes.
7.59% CTR
1.23M impressions at 7.59% CTR across DePIN awareness campaigns.
Testimonials
"The audit found $2,400/month in wasted spend we had no idea about. Fixed it in a week."
Marcus R.
Head of Growth, SecuX
"Told us straight up our budget was too low for LinkedIn. Saved us from a bad investment."
Jennifer K.
VP Marketing, B2B SaaS
"Best 30 minutes I've spent on marketing this year. ROAS doubled in three weeks."
David L.
Founder, DTC E-commerce
Process
I learn about your business, current campaigns, and goals.
I audit your structure, tracking, and performance data.
I outline what I'd recommend and how we'd work together.
Agreement signed, access granted, work begins.
About
I spent 8+ years in agencies managing $500K+ monthly in ad spend across B2B, e-commerce, and crypto. I've seen what works, what doesn't, and what the big agencies are doing wrong.
When you work with me, you get direct access to someone who actually knows your account inside and out. No account managers. No junior teams learning on your dime.
I use AI and automation to deliver the output of a full marketing team, but you always get a senior strategist who understands your business.
View Full Portfolio & Resume
Lamar
Paid Media Strategist
Book a free audit and I'll show you exactly where your ad spend is going - and where it should be.
Free. No obligation. 30 minutes.